National Register of Historic Places

City of Paris Building

San Francisco, San Francisco County, California
Listed
January 23, 1975
Type
Building
Period
Industrial
Ref No.
75000471

About this property

The City of Paris Dry Goods Company (later City of Paris) was one of San Francisco's important department stores from 1850 to 1972, located diagonally opposite Union Square. In the mid-20th century, it opened a few branches in other cities of the Bay Area. The main San Francisco store was demolished in 1980 after a lengthy preservation fight to build a new Neiman Marcus, but the store's original rotunda and glass dome were preserved and incorporated into the new design. The store's history is rooted in the 1849 California Gold Rush. The company was founded by the brothers Felix and Emile Verdier in May 1850 when Emile arrived in the San Francisco Harbor from France on a chartered ship, the Ville de Paris (City of Paris), loaded with silks, laces, fine wines, champagne, and cognac. In France the brothers had owned a silk-stocking manufacturer operating in Nîmes and Paris. When the Ville de Paris anchored in San Francisco Bay, locals in skiffs quickly surrounded the ship, snapping up all the goods piecemeal then and there. Many purchases were made with bags of gold dust. Emile Verdier quickly returned to France for a second load, and when he reached San Francisco in 1851 he opened a small waterfront store at 152 Kearney Street called the City of Paris. The store's Latin motto (Fluctuat nec mergitur, "It floats and never sinks") was borrowed from the city seal of Paris. The store's final and best-known location was a Beaux-Arts building designed by architect Clinton Day, built in 1896 on the corner of Geary and Stockton streets across from Union Square. The Verdier family initially created a famous restaurant in Paris in 1839 La Maison Dorée by Louis Verdier and then the Etablissements Gaston Verdier (textile industry in France). The San Diego branch of the City of Paris opened in 1886 in the Bancroft Building on the southeast corner of Fifth and G Streets in what is now the Gaslamp Quarter. The building was designed by San Francisco architect Clinton Day. In the 1940s, City of Paris opened a branch in the outlying Vallejo, California, and other locations around the Bay Area. French emigre Auguste Fusenot (French Consul in Los Angeles 1898–1907) arrived in the U.S. in 1873 and soon became a partner in the City of Paris Dry Goods Co. After learning the business, he founded the Ville de Paris department store on Broadway in Los Angeles in 1893. It later became the B. H. Dyas Co., and in the 1930s, it went out of business, its two locations becoming the Broadway Hollywood and Myer Siegel (downtown). The historic sign in Oroville, CA was refurbished in November 2023.

Location

181-199 Geary St.
San Francisco, San Francisco County, California
37.78950, -122.40585

Categories

ARTARCHITECTURESOCIAL HISTORY
National Register nomination ›
Sources

Property data from the National Register of Historic Places, National Park Service (public domain).

Description adapted from Wikipedia under the Creative Commons Attribution-ShareAlike 4.0 International License.

Unlimited access

Everything a full report reveals about City of Paris Building

This page lists City of Paris Building. A full Aubrey report for an address near it pulls together this listing alongside battlefield records, land patents, and every other historical record within a chosen radius:

Overview
An interactive map of the location with historic sites, battles and Native heritage plotted, and its full story era by era.
The Land
The historic sites and place names around the location, and how this land was settled and used.
Geology
The bedrock beneath the site, its age and rock type, reaching back millions of years.
LiDAR Terrain
Laser-scanned terrain that reveals earthworks and old features hidden in the landscape.
Conflict & War
The battles, raids and skirmishes fought near here, across every era of American conflict.
The Civil War
The Civil War on this ground, 1861 to 1865: who held it, and the battles, camps and regiments nearby.
The Soldiers
The men who marched from here in the Civil War, named and traced where the record allows.
Native Heritage
The Native nations who held this land, mapped across time from before European contact to today.
Settlement
Who claimed and held this ground, from Indigenous homelands through the colonial powers to the United States.
The Community
How the town grew, who came, and what kind of place it became, traced through the census record.
Rivers & Rail
The rivers, canals and railroads that connected this place between 1830 and 1911.
Notable People
The people born, buried or genuinely tied to this exact place, with their stories.
Historical Maps
Historic maps of the location layered over how it looks today.
Finds & Access
Museum objects tied to the area, and the laws on searching, collecting and access here.
Literature
The old books, county histories and archives that mention this place, quoted with their sources.
Spotlight
A deep dive into the most remarkable, lesser-known history of the place, traced back to the record.
Points of Interest
The most significant historic sites and landmarks near the location, and why they matter.
Timeline
The whole story of the location told era by era, from first peoples to the present day.
First month just $5.99, then $11.99 a month. Unlimited locations, cancel anytime.

Every location is different. Not every section appears for every place, only what the historical record actually holds turns up in a report.

Start your City of Paris Building report
Or see a real report first

Nearby Historic Sites

Mutual Savings Bank Building
Industrial
0 mi
Hallidie Building
Industrial
0.1 mi
Four Fifty Sutter Building
Industrial
0.1 mi
San Francisco Fire Department Engine Co. Number 2
Industrial
0.1 mi
Lotta Crabtree Fountain
Listed
0.2 mi

Questions about this property

When was City of Paris Building listed on the National Register?

City of Paris Building was listed on the National Register of Historic Places on January 23, 1975.

What type of historic resource is City of Paris Building?

City of Paris Building is classified as a building in the National Register of Historic Places.

What is the period of significance for City of Paris Building?

The period of significance for City of Paris Building is recorded as the industrial era.

Can I research the history near City of Paris Building?

Yes. Aubrey Research reports search National Register listings, battlefield records, land patents, and other primary historical sources within any radius of a US address. A report for an address near City of Paris Building will include this listing and all other historical records in the area.

More in San Francisco County

Historic places, battles, and census history across San Francisco County.

Explore San FranciscoCounty ›

More historic places in California

Browse all historic places in California.

View Californiahistoric sites ›

Conflict records

Explore 19,000+ military engagements across American history.

Browse US conflicts ›

California history

Colonial settlement, territorial period, and statehood narrative.

Californiahistory ›

Research the history near this site

An Aubrey US report for an address near City of Paris Building will include this listing alongside battlefield records and other historical sources within your chosen radius.

Research your locationView a free sample report